Virtual Office Website (VOW)


The following information should help you understand more about VOWs in general, after you review the Internet Display Guidelines. Also, see the end of the document for additional resources.

What is a “VOW,” and who can have one?

Virtual Office Websites (“VOWs”) are Internet sites operated by MLS Participant Brokers through which they establish relationships and work with clients and customers in cyberspace in ways similar to how real estate professionals interact with clients and customers in a “brick and mortar” environment. A consumer accessing VOWs can search and view listing data after registering and providing his/her name and a valid email address, and accepting certain Terms of Use.

MLS participants are eligible to operate VOWs. Non-principal brokers and sales licensees/agents may also operate VOWs with the consent of the Participant Broker.

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